Patrick Ewing to Launch Ewing Extreme Wear (EEW) Line

WASHINGTON, DC. With over fifteen thousand boxes of his own Ewing Basketball Shoes* in his garage, Patrick Ewing has decided to reposition his product within the 'active wear' retail niche. "I had to do something with these things," said Patrick, "and this time we can bring the streets to an untapped market." The untapped market that Pat speaks of is that of the outdoor extremist.

"Let's be perfectly honest," he said. "If you wore these things as basketball shoes, you got laughed off the court. Hell, you couldn't move side to side or front to back, diagonals only, but I know for a fact that nobody ever broke they [sic] ankle." It is this sturdy ankle support that will tote the ski boot of the future. "Picture it," Pat continued, "you'd be flat out ballin'… on the slopes." A local D.C. area street-baller was quoted as saying, "Ah Yeah! I'm gonna bring all my new dribbles to the slopes." The defecation reference has the Asian Community in an uproar.

Also, Ewing shoes were known for their tremendous warmth due to a lack of any air holes and their construction out of gorilla nostril hair. So as a part of a separate camping campaign, Ewing plans to unveil the second phase of EEW, which by simply pulling up the tongues of the shoes creates a sleeping bag good to minus 50 degrees Celsius.

Finally, when asked what he'd do if EEW flopped, Patrick said the following, "Well I guess I'd donate all remaining supplies to STOMP. What an exciting modern dance troupe!"

*Not to be confused with E-Wing shoes (the Bargain Harold's knock-off)

Editor's Note: I better not see anyone doing trick dribbling down any ski hill unless it's the Globetrotters playing the Aspen Yuppies.